A franchise offers an individual the chance to become a business owner. The owner gets some support and direction from the corporate headquarters, which makes it easier to begin a new location. Consider these four ways in which franchisees can support and encourage massive business growth and enjoy all of the benefits of owning a business.
Offer Special Deals for Grand Openings
A fun way to support and encourage growth of a new franchise location is to offer special deals for grand openings. These deals could come from both the corporate headquarters and the local franchise. For example, on the day of a grand opening, the first 100 customers could receive a free tote bag with product samples, a tee shirt with the company logo and discount coupons. Each of those customers will then use the free items with the logos, providing free advertising.
Construct a New Business Location
When it comes time to construct a new business location, be sure to use a construction crane during the building process. Some companies, like American Equipment Inc., realize that overhead cranes make quick work of installing piers for the foundation and building supports. They also make it easier to construct a multi-story building. With an overhead crane, heating, ventilation, and air conditioning units can be placed on the building’s rooftop.
Connect with Consumers on Social Media
Franchisees can support the rapid growth of their businesses by connecting with consumers on social media. The franchisee could set up a business page for each location of the franchise. This allows the owner to keep consumers up-to-date with new products, special offers and limited-time sales. The franchise could market products on social media and offer short videos and tutorials.
Become a Big Presence in the Community
Another way to support and encourage the growth of a franchise is to become a big presence within the community. A franchise could offer support to a local little league baseball or softball team. The franchise could also coordinate volunteer work, offering employees paid time to volunteer at a selected organization, such as a community garden or the cleanup of a local park.
By building a strong social media and community presence, you will be able to attract customers to your franchise location. It is also important to consider special deals for new customers and to offer some rewards for customer loyalty at your location. With the assistance of a construction crane, your franchise location will be built and ready for customers in a timely manner.